Search Engine Consultants
SEO – Internet Marketing
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Mr Site Professional (PC/Mac)
£48.97 The Takeaway Website Pro gives you everything you need to get a professionally designed dot com website online (e.g. www.yourname.com). It also comes with special Pro features such as Siteboosting tools to help get your website get nearer the top of search engines results pages, advanced shopping carts, the ability to track visitors with advanced statistics, a huge 600 MB webspace, a business stat... |
The internet has opened up a completely new world of products and services available throughout the world and many companies are looking to search engine optimise their websites. Having a greater online presence is paramount, particularly for new companies and small businesses that don’t have a large budget. An SEO company can help generate more traffic to your website for your chosen keywords. Today online marketing is essential for any company’s success and not ranking highly on the search engines such as Google will be detrimental to your success.
Businesses that want to SEO optimise their websites can find assistance for an affordable price from many SEO companies online. Especially for those who are new to the science of SEO, starter packages we provide have everything required without a complicated setup and high install fees, or hidden penalties.
An SEO company can offer services that either give the user an introduction to positive results with a starting package or one that can guarantee high ranking with standard or premium packages. When one keyword may not be enough, you may have to consider upgrading to premium packages that will offer much more than the basics.
A function of getting your company’s website good ranking is to track your online campaign. Many services do not offer an option to see the boosting your online presence. Therefore this could mean that you are paying for results and traffic that may or may not be there. A good SEO company that can effectively help your website rank higher should be able to offer long term results that you can see for yourself.
As more and more companies are updating their web pages to be SEO friendly to rank high in search engine results your company has to keep pace or you will get lost online. This means it’s more likely your competitors are taking advantage of being listed among the top 10 for specific keywords. If you want to maintain a strong online presence it’is imperative to find a team of SEO experts to optimise your website.
For guaranteed results, the small investment is worth the price. The great thing about search engine optimization is that you will not have to make recurring high payments like pay per click, or Google adwords. It is virtually impossible to rank among the top results if without professional guidance. We have the know how about the science behind SEO and this means the ultimate difference between slowly climbing the search engines and leaping to the top.
Companies large or small, in any industry, will benefit from finding a company to help with internet marketing. We can provide back links, as well as SEO, which are crucial in ranking highly and we will also list your company in business directories. Even basic packages can show promising results even ranking in the top 10 results.
More ways to rank highly we can include Squidoo Lens creation, blog reviews, article creation, and XML sitemap creation as well. Search engine optimization is the best and most cost effective way to build an online presence for your company.
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Search Engine Optimization (PC)
£61.27 ... |
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Search Engine Optimization Video Training CD
£69.95 ... |
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VCOM Web Easy Pro 7 (PC CD)
£7.99 ... |
1. Potential Design / Set Up Problems
Unfortunately for some of you there are still some site design or set up issues that can make it very difficult for the search engines to spider/list your web pages no matter how well you optimise them. We list them here, before you get into all the optimisation tips, to hopefully save you from trying to list a site that that will be very difficult to get listed. The most common problems are:
Sites that use Frames.
Sites that use Dynamic URLs.
Sites that use Flash.
Sites that use Image Maps for navigation.
Sites that use Javascript for navigation.
Always try and use anchor text for your navigation if possible.
E.G. <a href="http://www.yoursite.com/seo.html">Search Engine Optimisation Tips</a>
2. Optimizing for the Correct Keywords
To get listed correctly in the search engines each page of your site that you want listed needs to be optimised to the best of your ability. Since the keywords that you decide to target will be used throughout the optimisation process choosing the right keywords is essential. If you choose the wrong keywords you will not be found in the search engines. If you are not found in the search engines how will anyone find your site?
Since the keywords you choose to optimise your pages with are so important we have put together some tips to help you make sure that you make the right choices. You should utilise these tips when selecting keywords for each page that you plan to submit to the search engines.
It is well known that people that type in one keyword are doing research and people that type in phrases are lokking for something specific, usually to buy. Think "specific keyword phrases" not "keywords". Why? Due to the extreme amount of competition for general terms in the search engines, if your keyword phrases are too general it is nigh on impossible to rank well in the search engines. You stand a far better chance to rank well for specific phrases where there is less competition. The resulting traffic, since it is more highly targeted, should also be much higher quality too! Here's an example for a site selling golf items:
Much Too General
Golf
Golf Club
Golf Bag
Much Better!
Nikey golf bag
Left handed golf clubs
Womens golf clubs
Try to think like your target audience. What would they search for when looking for the page you are optimising? It is very easy to fall in the trap of coming up with a short list of what YOU would search for, but what about everyone else? They will not necessarily use the same keywords as you. You should try to come up with as many niche keyword phrases as you can think of that relate to the page you are optimising. Try asking a few friends or family members what they would search for when searching for a site like yours.
Check out your competition for ideas. Do a search using keywords that you already know you want to target and click through on the top sites that come up. Once on the site view the source HTML code and view the keywords they have in their meta tags - this should give you many more ideas! Make sure to only use keywords that relate to YOUR site or page. To view the HTML code simply click the 'View' at the top of your web browser then select 'Source', or 'Page Source'.
There are some great free keyword tools out there you can use. Here are some I have used to great effect in the past:
http://www.KWBrowse.com
https://adwords.google.com/select/KeywordToolExternal
http://freekeywords.wordtracker.com/gtrends
You should develop a list of keyword phrases, preferably niche keyword phrases, following the tips on this page, for each page that you optimise for the search engines.
Source MSN:
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